I’m thrilled to share a new website we recently launched for one of our Web Development clients–Layna Lark, an online retailer of high quality fabulous jewelry. The Savvy Socialista developed a brand identity style and color palette for her website (see our graphic below) that matches the overall look she wanted to achieve for her beautiful jewelry line and still keep a high functioning Magento eCommerce Website. If you are…
With the addition of photo sharing programs like Pinterest and Instagram to the social media revolution, business owners can no longer afford to ignore the benefits of jumping on this bandwagon. Today we are going to talk about how to use Pinterest for business and to attract more customers. According to a recent survey conducted by PriceGrabber.com, 21 percent of the people who were surveyed and had accounts on Pinterest claimed…
You know all about Pinterest and what a great resource it is for…well, everything. And let’s not even talk about how addicting it is! Let’s look into it a bit further… Pinterest is essentially a visual bookmarking tool. There are a number of sites and platforms that serve as social bookmarking tools: Delicious is probably the best known one; StumbleUpon, Reddit and Digg are variations on the concept of the merging of…
So, you have a website and you have a blog – now you want to focus on driving more traffic. It’ll be a team effort, but certainly one that’s doable. Make a company-wide commitment to “content marketing” thru your blog. You will see an increase in organic search traffic which will translate to more and better leads, and sales. Not only will sales volume increase, but there’s potential…
Yes, blogging for business – not bobbing for apples. Blogging for business has become increasingly more important in today’s social media centric world. Have you been wondering how a blog can help your business? Are you trying to figure out how blog content can improve your sales? What blogging is today Blogging…
As a business owner, are your Facebook fans seeing your posts? As someone who “liked” a business page, are their posts appearing in your news feeds? Maybe. Maybe not. Recently, a very shocking piece of info began appearing at the bottom of status updates posted by business page admins – the number of people each post reached coupled with the percentage of their total “likes” it represented. So, basically that…
Meet our newest addition…our Director of Marketing, a Marketing “Marvel”, if you will. Elisa joins Team Savvy bringing an East coast flair, a no-nonsense attitude, and tons of energy. She comes to us with 10 years of marketing experience, and over three decades worth of FUN! Elisa loves all things girly – accessories, fashion, shoes, decor…yet also is a huge sports fan! In fact, prior to starting her career in…