Designing a simple logo for business does not have to be a dreaded task. Read on for tips on how to create a new one or refresh an old one.
Are you stuck on moving forward with developing your logo and need a fresh dose of creativity and imagination to make sure your new logo conveys the right message to your target customers? If so, this blog is for you!
Three important ingredients to great simple logo design
- Make your simple logo distinct and unique from your competitors—it needs to stand out and not blend in with the crowd
- It should be instantly recognizable—from a distance there should be no doubt that your logo belongs to your company
- It should look good whether it is a tiny spec size on a mobile phone or blown up to a gargantuan billboard sign size
You want your simple logo to convey the message it needs to communicate and do it in an instant so you can see why it is so important to have the right design for your company! It needs to pack a punch at first glance but keep in mind that the best logos are often simple, yet classy and/or have different interpretations to it—those are the ones we love the most!
Although, at The Savvy Socialista, we love bright and colorful, often times logos make a great impact in a range of grey’s as in this logo we created for Fawn Cheng, Personal Stylist.
When working through your thoughts on a simple logo be thinking about your potential clientele. What will they be drawn to? Also keep in mind, you will want your logo to demonstrate who you are and what your entire brand is about.
For instance, if you are creating a business wrapped around items for children and their mommies, a more colorful logo would probably be your best bet.
Entrepreneur.com recently shared their Top 20 Logos. Click here to read the entire article and see the logos that they felt made an impact. Keep in mind that they are looking at more corporate type logos, but you’ll get the idea!
The Savvy Socialista are experts at logo design.
Hopefully you are feeling a little more inspired and ready to take the next step with your logo project. If so, be sure to give us a call at The Savvy Socialista because we would love to help you find a bold yet simple logo to get your message across! You can check out some of our logo work by clicking here and to find out a little more about our project process, click here. Our graphic designers are standing by!