Sedo Cryo is a company specialized in cooling things down, but we wanted to heat up brand perfect for them! We created their logo, WordPress website, brochure and social media sites to give them a look like no other and ensure that their brand was dynamite across the board. Sedo Cryo is a whole body cryotherapy (WBC) provider. WBC is a hyper-cooling process that triggers the body’s natural healing process and results…
Robyn and Wren: A Happy Branding Story
Two moms on a mission, making boutique-style children’s dresses with “happy prints” made us jump for joy when they approached us to put together their branding and develop an eCommerce website for them. Robyn & Wren needed a logo, a website and social media effects all tied together. With a name like Robyn & Wren and a concept of creating darling clothing for sweet little girls, we knew we must incorporate a whimsical…
Elements Of A Highly Effective Website
One of the most important and critical pieces of your online presence is your website. It needs to be visually appealing and informative. Too often businesses focus on one of those characteristics and not the other. Here are a few elements of a highly effective website. 1. It Conveys A Message Your website must convey a meaning or message about what your product/service or information is all about. This is…
When Is It Time For A Logo Redesign?
Yahoo! unveiled its new logo on September 4. The search engine hasn’t updated its logo since 2009, and it has been mostly the same since 1995. The new cleaner, thinner, sans-serif typeface font is still similar to their former logo, but with some snazzy new updates. We thought this would be a good time to talk about when it’s appropriate to go through a logo redesign. Brand integrity is important throughout…
The Importance of Branding
Company branding is the most efficient way to show potential customers what your business is about. It is reflected visually through the logo and company design elements as well as through verbiage in marketing materials, slogans and copy. The importance of branding your company can be the key to your success. Your brand is your company’s face to the world. It is rooted in other people’s perceptions so it’s important to…
If Girly is your Look than Boutique Web Design is a Must
If you have a business and your target audience is decidedly female and girly, then you need a logo and website that reflects that look and feel. Read on to see why The Savvy Socialista is your best bet for boutique web design. Boutique web design focuses on design that gets the attention of buyers who identify with all things fashionable, feminine, stylish and pretty. It is a logo design…
Choosing WordPress for your Web Design Blog
If you want to start a web design blog or add a blog feature to your website, the WordPress program is a popular choice for its ease of use and other features. We found an informative blog post on WordPress from Skadeedle.com and here are some of the benefits they point out to using WordPress for a web design blog over let’s say another program like Blogger. WordPress is very user-friendly….
Logo gallery history of some top brands
Great logo designs help build great companies so check out our logo gallery below of four famous logos and the history of how they came to be. If you are in the market for creating a brand new logo or refreshing an existing one, we have a little inspiration for you from a logo gallery below of four of today’s top brands. Check out the following stories behind these popular logos as…
Using Avatars to Improve Simple Logos
Adding avatars can take simple logos and turn them into so much more. A memorable avatar can take a company logo to the next level by adding personality and giving it more distinct branding recognition. First of all, if you don’t know what an avatar is, just look below at one we created for our client’s blog Life Over Ice. According to Wikapedia, an avatar in the computer world is a…
Selecting a Color Scheme when you Start a New Website
There are some things to consider when deciding on a color scheme as you start a new website. Find the best colors to meet your branding needs. Often times we have clients who simply struggle with choosing a color scheme or palette when they start a new website. There are some simple strategies you can use to decide on a color scheme for your website development project. We have identified…