A WordPress Blog helps with Branding

The Savvy Socialista's branding board for Life Over Ice

Hip, Hip, Hooray!  It’s our latest branding identity board that we did for our client, Life Over Ice!  When Nikki, the founder of Adult Beverage Company, came to us with this fantastic concept of creating a blog where she can share her off-the wall stories and great business tips we jumped at the opportunity to work with her.  Not only is Nikki super fun, but her ideas were right up…

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Don’t forget Content Marketing

Start a website and include content marketing

When putting together an overall customer communications/marketing strategy for your biz, a few things come to mind.   Let’s see….start a new website—check, develop marketing materials—check, create a Facebook business page and set up a Twitter account—check, check. But have you considered adding content marketing to the mix? Not aware of the concept of content marketing? It is basically a way of communicating to your existing and potential clients any information…

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New Logo, Branding and eCommerce Website

I Thee Bling Website

I’m so happy to share with you the newest logo, branding and eCommerce Website launch of yet another fabulous client of ours– I Thee Bling. Our client owns an online boutique that offers beautiful, high quality bridal accessories, “Couture for every Girl”, all on one website, which saves brides time and money.  Who wants to waste time searching website after website for items from several different vendors?  Really, it’s genius!  You can…

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The Savvy Socialista Cyber Monday Giveaway

The Savvy Socialista Cyber Monday Giveaway

It’s that time of year again!  After Black Friday is over and everyone has shopped Small Biz Saturday it is Cyber Monday!  People sit at their desks and peruse website after website looking for great deals to snatch up.  Well, have I got a great deal for you! The Savvy Socialista Cyber Monday Giveaway! That’s right!  I’m giving away over $1300 in goodies from some of my very favorite online…

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Brand Identity and Magento eCommerce Website

The Savvy Socialista Branding for Layna Lark

I’m thrilled to share a new website we recently launched for one of our Web Development clients–Layna Lark, an online retailer of high quality fabulous jewelry. The Savvy Socialista developed a brand identity style and color palette for her website (see our graphic below) that matches the overall look she wanted to achieve for her beautiful jewelry line and still keep a high functioning Magento eCommerce Website. If you are…

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Pinterest helping businesses take advantage of the Social Media Revolution

courtesy of Google Images

With the addition of photo sharing programs like Pinterest and Instagram to the social media revolution, business owners can no longer afford to ignore the benefits of jumping on this bandwagon. Today we are going to talk about how to use Pinterest for business and to attract more customers.   According to a recent survey conducted by PriceGrabber.com, 21 percent of the people who were surveyed and had accounts on Pinterest claimed…

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Get More Followers to your Facebook Page

How to get more followers to see your page

  Thanks to a program called EdgeRank, Facebook is deciding for you what comes through on your newsfeed on a regular basis to save you from being bombarded with too many posts from all your different “likes”. Unfortunately, as a business owner, this means the algorithm program determines which Facebook fans get to see your business posts based on those who “like” or comment on them. If your fans don’t take…

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Simple Logo Design

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A strong logo is essential for brand identity.  When consumers see your logo do they know who you are? Are they connecting with it?  Will they remember it?   When it comes to design, things don’t have to be complicated in order to be effective. Although, it can be tempting to over design and try to work in lots of detail, it’s not always the best way.  This is especially…

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It’s Here! New WordPress website!

Our New Social-Side!

Well, my pom-poms are out and I’m cheering big!  The new WordPress website and all the new print collateral for The Savvy Socialista is here!!!  It’s been a LOOONNNGGG process and if I told you it all, you’d be yawning.  Just know, I wanted every piece of The Savvy Socialista to represent everything we are about.  I didn’t want anyone to question what I do or what I can do for…

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