Branding Your Business On Pinterest

pinterest

If your social media strategy includes Pinterest, you want to make sure you are branding your business to achieve your marketing goals. Many successful businesses are using Pinterest to drive traffic and increase sales. It’s important to be consistent when branding your business – both online and off. That means using the same logo or profile photo, focusing on the same topics, and maintaining the same professional quality. Yes, you can be…

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How To Revitalize Your Brand

revitalize your brand

It can happen to even the best brands. After a while your brand loses it’s luster. Keeping your brand fresh helps keep your business relevant. So what do you do when your brand goes stale? How do you know when you need to revitalize your brand? A few reasons your brand could be losing it’s vitality: 1. Technology obsolescence. New technologies leapfrog old ones. Unfortunately, it’s common for a technology leader in one decade…

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The Importance of Branding

importance_of_branding

Company branding is the most efficient way to show potential customers what your business is about. It is reflected visually through the logo and company design elements as well as through verbiage in marketing materials, slogans and copy. The importance of branding your company can be the key to your success. Your brand is your company’s face to the world. It is rooted in other people’s perceptions so it’s important to…

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Selecting a Color Scheme when you Start a New Website

start a new website The Savvy Socialista

There are some things to consider when deciding on a color scheme as you start a new website. Find the best colors to meet your branding needs. Often times we have clients who simply struggle with choosing a color scheme or palette when they start a new website. There are some simple strategies you can use to decide on a color scheme for your website development project. We have identified…

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Creating an Effective Facebook Cover Image

Facebook Cover Image The Savvy Socialista

Creating an effective Facebook Cover Image will help with your marketing efforts so don’t skimp on this important task.  If you recently set up a Facebook page for business and created a Facebook Cover Image, how do you feel about it? If it isn’t as fabulous as you would like it to be, you should enjoy this blog post. *Haven’t set up a Facebook Page for your business?  Don’t worry!  You can read how to…

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